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Control Number119539
LibraryCentral library
SignatureVER 658.8
TitleMarketing fundamentals : an international perspective
Main authorVerhage, Bronis
PublisherGroningen [etc.] : Noordhoff, 2013
EditionSecond edition
Description 748 pagina's : illustraties
ISBN9789001818661
NotesMet index.
Subjects (Dut.)MARKTONDERZOEK; MARKTANALYSE; CONSUMENTENGEDRAG; PROMOTIES; PRODUCTMANAGEMENT; MARKTSTRATEGIEEN; MARKTSEGMENTATIE; MARKETINGCOMMNICATIE; ADVERTEREN; VERKOOPPROCES
Subjects (Eng.)MARKET STUDIES; MARKETING STRUCTURE; MARKETING PLANNING; CONSUMER BEHAVIOUR; RETAIL MARKETING; ADVERTISING

Available Copies: 1
Accession No.LibraryType of MaterialShelf LocDate Return
201900000053SRUvSCBLVER 658.8




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Control Number109198
LibraryCentral library
SignatureKOT 658.8
TitleKotler over marketing : over het creeeren, winnen en domineren van markten
Main authorKotler, Philip
Publisher[Den Haag] : Sdu, 2006
Edition4e opl.
Description 308 pagina's
ISBN9052613060
NotesVert. van: Kotler on marketing. - Met bijl.. - Met reg.
Subjects (Dut.)VERKOOPBEVORDERING; VERKOOPPOLITIEK; PRODUCTONTWIKKELING; AFZETMARKTEN
Subjects (Eng.)MARKETING RESEARCH; MARKETING STRUCTURE; PRODUCT DEVELOPMENT; TRADE; MARKETS

Available Copies: 1
Accession No.LibraryType of MaterialShelf LocDate Return
201600000562SRUvSCBLKOT 658.8




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Control Number109197
LibraryCentral library
SignatureKOT 658.8
TitleKotler on marketing : how to create, win, and dominate markets
Main authorKotler, Philip
PublisherNew York : The Free Press, 1999
Description 257 pagina's : illustraties
ISBN0684850338
NotesMet bijl.. - Met index
Subjects (Dut.)VERKOOPBEVORDERING; VERKOOPPOLITIEK; PRODUCTONTWIKKELING; AFZETMARKTEN
Subjects (Eng.)MARKETING RESEARCH; MARKETING STRUCTURE; PRODUCT DEVELOPMENT; TRADE; MARKETS

Available Copies: 1
Accession No.LibraryType of MaterialShelf LocDate Return
201600000561SRUvSCBLKOT 658.8




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