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Control Number120373
LibraryCentral library
SignatureER 000861
TitleConjoint measurement [Edocument] : methods and applications
Author(s)Gustafsson, Anders (editor); Herrmann, Andreas (editor); Huber, Frank (editor)
PublisherBerlin [etc.] : Springer, 2007
EditionFourth Edition
Description 372 pagina's : illustraties
ISBN9783540404798
NotesMet index
Subjects (Dut.)CONJOINT ANALYSE; ANALYSEMETHODEN; TOEPASSINGSMETHODEN; MARKTONDERZOEK; CONSUMENTENGEDRAG; KEUZEGEDRAG; KEUZE; BESLUITVORMING
Subjects (Eng.)CONJOINT ANALYSIS; RESEARCH METHODS; MARKETING RESEARCH; CONSUMER BEHAVIOUR; CHOICE BEHAVIOUR; DECISION MAKING

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