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Control Number
120373
Library
Central library
Signature
ER 000861
Title
Conjoint measurement [Edocument] : methods and applications
Author(s)
Gustafsson, Anders
(editor);
Herrmann, Andreas
(editor);
Huber, Frank
(editor)
Publisher
Berlin [etc.] :
Springer
, 2007
Edition
Fourth Edition
Description
372 pagina's : illustraties
ISBN
9783540404798
Notes
Met index
Subjects (Dut.)
CONJOINT ANALYSE
;
ANALYSEMETHODEN
;
TOEPASSINGSMETHODEN
;
MARKTONDERZOEK
;
CONSUMENTENGEDRAG
;
KEUZEGEDRAG
;
KEUZE
;
BESLUITVORMING
Subjects (Eng.)
CONJOINT ANALYSIS
;
RESEARCH METHODS
;
MARKETING RESEARCH
;
CONSUMER BEHAVIOUR
;
CHOICE BEHAVIOUR
;
DECISION MAKING
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