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MERKONTWIKKELING []
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Control Number
119451
Library
Central library
Signature
RIE 347.77
Title
Merkenmanagement : theorie en toepassing van het ontwikkelen, beheren en beschermen van merken en merkenportfolio's
Main author
Riezebos, Rik
Publisher
Groningen [etc.] :
Wolters-Noordhoff
, 2002
Edition
Tweede druk
Description
411 pagina's : illustraties
ISBN
9020732080
Notes
Met bijl.. - Met lit. opg.. - Met index. - Met reg.
Subjects (Dut.)
MERKEN
;
MERKNAMEN
;
MERKENSTRATEGIE
;
MERKENRECHT
;
MERKONTWIKKELING
;
JURIDISCHE BESCHERMING
;
MERKENBESCHADIGING
;
RECLAME
;
MERKENORGANISATIE
;
MERKENORGANISATIE
Subjects (Eng.)
TRADE LAW
;
ARTISTIC PROPERTY
;
LEGAL PROTECTION
;
CONSUMER DEMAND
Available Copies
: 2
Accession No.
Library
Type of Material
Shelf Loc
Date Return
201800000678
SRUvSCB
L
RIE 347.77
201800000719
SRUvSCB
L
RIE 347.77
2 / 2
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Control Number
46720
Library
Central library
Signature
RIE 347.77
Title
MERKENMANAGEMENT : theorie en toepassing van het ontwikkelen, beheren en beschermen van merken en merkenportfolio's
Main author
Riezebos, Rik
Author(s)
Kist, Bas
(collaborator);
Visser, Edwin
(collaborator)
Publisher
Groningen :
Wolters-Noordhoff
, 1996
Description
407 pagina's : illustraties
ISBN
900107720X
Notes
Met index. - Met lit.opg.
Subjects (Dut.)
MERKEN
;
MERKENSTRATEGIE
;
MERKENRECHT
;
MERKONTWIKKELING
Available Copies
: 1
Accession No.
Library
Type of Material
Shelf Loc
Date Return
200000003469
SRUvSCB
L
RIE347.77
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