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Control Number	32779
Library	Central library
Signature	HUT 658.8
Title	BUSINESS marketing management : a strategic view of industrial and organizational markets
Main author	Hutt, Michael D.
Author(s)	Speh, Thomas W.
Publisher	New York [etc.] : The Dryden Press, 1998
Edition	6th ed.
Description	777 pagina's : illustraties
ISBN	0030206332
Notes	Met index. - Met summ.
Subjects (Dut.)	MARKETING; VERKOOPPLANNING; MARKTONDERZOEK