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ARMSTRONG, GARY []
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Control Number
104402
Library
Central library
Signature
ER 000391
Title
Principles of marketing [Edocument]
Author(s)
Kotler, Philip
;
Armstrong, Gary
Publisher
Essex [etc.] :
Pearson Education
, 2014
Edition
14th ed.
Description
740 pagina's : illustraties
ISBN
9780132167123
Notes
Met lit. opg. - Met bijl.. - Met index
Subjects (Dut.)
MARKETING
;
MARKTONDERZOEK
;
CONSUMENTENGEDRAG
;
MARKTSEGMENTATIE
;
PRODUCTSTRATEGIE
;
PRIJSSTRATEGIE
;
DISTRIBUTIESTRATEGIE
;
CONCURRENTIE
;
PROMOTIEMETHODEN
;
VERKOOPMETHODEN
;
INTERNATIONALE MARKETING
2 / 8
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Control Number
103134
Library
Central library
Signature
KOT 658.8
Title
Principles of marketing
Author(s)
Kotler, Philip
;
Armstrong, Gary
Publisher
Essex :
Pearson Education
, 2014
Edition
15th ed.
Description
716 pagina's : illustraties
ISBN
9780273786993
Notes
Global edition. - Met bijl.. - Met index
Subjects (Dut.)
MARKETING
;
MARKTONDERZOEK
;
CONSUMENTENGEDRAG
;
MARKTSEGMENTATIE
;
PRODUCTSTRATEGIE
;
PRIJSSTRATEGIE
;
DISTRIBUTIESTRATEGIE
;
CONCURRENTIE
;
PROMOTIEMETHODEN
;
VERKOOPMETHODEN
;
INTERNATIONALE MARKETING
Available Copies
: 3
Accession No.
Library
Type of Material
Shelf Loc
Date Return
201500000066
SRUvSCB
L
KOT 658.8
201500000530
SRUvSCB
L
KOT 658.8
201500000531
SRUvSCB
L
KOT 658.8
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Control Number
96006
Library
Central library
Signature
KOT 658.8
Title
Principles of marketing
Main author
Kotler, Philip
Author(s)
Armstrong, Gary
Publisher
Boston [etc.] :
Pearson Education
, 2016
Edition
Sixteenth edition
Description
731 pagina's : illustraties
ISBN
9781292092485
Notes
Global Edition. - Met bijl.. - Met index
Subjects (Dut.)
MARKETING
;
MARKTONDERZOEK
;
CONSUMENTENGEDRAG
;
MARKTSEGMENTATIE
;
PRODUCTSTRATEGIE
;
PRIJSSTRATEGIE
;
DISTRIBUTIESTRATEGIE
;
CONCURRENTIE
;
PROMOTIEMETHODEN
;
VERKOOPMETHODEN
;
INTERNATIONALE MARKETING
Subjects (Eng.)
MARKET RESEARCH
;
CONSUMER BEHAVIOUR
;
PRODUCTION
;
STRATEGY
;
COMPETITION
;
PROMOTION
;
PROTEST MOVEMENTS
;
SALES
Available Copies
: 1
Accession No.
Library
Type of Material
Shelf Loc
Date Return
202000000128
SRUvSCB
L
KOT 658.8
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Control Number
70644
Library
Central library
Signature
KOT 658.8
Title
PRINCIPLES of marketing
Main author
Kotler, Philip
Author(s)
Armstrong, Gary
Publisher
New Jersey [etc.] :
Prentice Hall
, 1989
Edition
4th ed.
Description
661 pagina's : illustraties
Series
The Prentice Hall series in marketing
ISBN
013708059X
Notes
Prentice-Hall international edition. - Met bijl.. - Met index
Subjects (Dut.)
MARKETING
;
VERKOOPPSYCHOLOGIE
;
PRODUCTMANAGEMENT
;
PRODUCTSTRATEGIE
;
PRIJSSTRATEGIE
Available Copies
: 1
Accession No.
Library
Type of Material
Shelf Loc
Date Return
200800000363
SRUvSCB
L
KOT658.8
18-02-2020
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Control Number
34765
Library
Central library
Signature
KOT 658.8
Title
MARKETING : an introduction
Main author
Kotler, Philip
Author(s)
Armstrong, Gary
Publisher
New Jersey :
Prentice Hall
, 1997
Edition
4th ed.
Description
130 pagina's : illustraties
ISBN
0132631202
Notes
Met index
Subjects (Dut.)
MARKETING
Available Copies
: 1
Accession No.
Library
Type of Material
Shelf Loc
Date Return
199800000004
SRUvSCB
L
KOT658.8
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Control Number
23908
Library
Central library
Signature
PRI 658.8
Title
Principes van marketing
Author(s)
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John...[et al.]
Publisher
Amsterdam :
Pearson Education
, 2010
Edition
Fifth Edition
Description
943 pagina's : illustraties
ISBN
9789043016223
Notes
Met samenvatting. - Met reg.
Subjects (Dut.)
MARKETING
;
MARKTONDERZOEK
;
PRODUCTSTRATEGIE
;
PRIJSSTRATEGIE
;
VERKOOPBEVORDERING
;
DISTRIBUTIESTRATEGIE
;
INTERNATIONALE MARKETING
Subjects (Eng.)
MARKET RESEARCH
;
PRICES
;
SALES PROMOTION
;
DISTRIBUTION
Available Copies
: 1
Accession No.
Library
Type of Material
Shelf Loc
Date Return
202400000821
SRUvSCB
L
PRI 658.8
7 / 8
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Control Number
18848
Library
Central library
Signature
KOT 658.8
Title
PRINCIPLES of marketing
Main author
Kotler, Philip
Author(s)
Armstrong, Gary
Publisher
Englewood Cliffs [etc.] :
Prentice-Hall
, 1994
Edition
6th ed.
Description
742 pagina's : illustraties
Series
The Prentice Hall Series in Marketing
ISBN
0130980390
02318-94
Notes
Ex. zoek. - Met index
Subjects (Dut.)
MARKETING
8 / 8
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Control Number
13708
Library
Central library
Signature
KOT 658.8
Title
PRINCIPLES of marketing
Main author
Kotler, Philip
Author(s)
Armstrong, Gary
Publisher
Englewood Cliffs :
Prentice-Hall
, 1991
Edition
5th ed.
Description
711 pagina's
ISBN
0137216890
0968-93
Notes
Met index. - Met lit. opg.
Subjects (Dut.)
MARKETING
Available Copies
: 1
Accession No.
Library
Type of Material
Shelf Loc
Date Return
199700011841
SRUvSCB
L
KOT658.8
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